As a follow-up to our overview of People, Places and Events, here are some of the most frequently asked questions about the feature.
1. Can anyone on my team submit a People, Places and Events list?
Only your account’s Administrator-level users have permission to submit keyword lists to People, Places and Events.
2. Can I enter anything I want into my lists?
No. Since Social Sentinel can’t be used to monitor or surveil, users may only submit keywords for specific categories.
People, Places and Events works in addition to the details you provide about your district or campus when the account is created. It helps make meaningful associations about the people, places, and events unique to your community. Therefore, the keywords your team submits should fall into those three types.
3. Are the lists vetted?
Absolutely. Vetting submitted lists and researching potential additions to them is something we do for all of our clients. Doing so helps ensure a seamless user experience, increases our solution’s ability to associate, and maintains our commitment to privacy.
Terms and keywords submitted for People, Places and Events are reviewed and confirmed by one of Social Sentinel’s Optimization Analysts to check that:
- all suggested additions meet the Terms of Service set forth by our social media partners (e.g., you cannot surveil individuals).
- they are indeed unique to your community and not too generic. For instance, library on its own lacks specificity. However, the full name of a library on campus—or better still, what students and faculty call it in regular conversation—leads to more relevant associations.
We can’t add TVS or other broad, generic names/acronyms that could flood your account. The same is true for adding Martin for Martin Hall, or Alexander, for Alexander School Auditorium.
If we identify problematic keywords, our team will gladly work with you to polish the lists, so your lists contribute strongly to the matching system.